WineSpeed is the name of wine author and educator Karen MacNeil’s weekly newsletter. In this case, the design of the logo came after the redesign of the newsletter had begun. Once I had a clear sense of the kind of visual style I wanted for the newsletter it helped narrow my focus on the logo design. Some time later I was asked to provide a design for Karen’s new virtual tasting series, Taste With Karen. This also adopted the casual, yet upscale visual style of the newsletter.