Electric Imp Case Studies

These case studies were part of a series intended to demonstrate practical applications of the company’s IoT technology solutions. Following a templated approach, each was written to a set copy count, covering pre-determined key points such as problem/solution and features and benefits, as well as a brief overview of each business profiled. Some variation was allowed in terms of the back side content, where the nature of the solution and audience would drive the content and layout. A mix of photography and iconography was employed to keep each case study distinct and visually appealing.